Serum Use

Serums are a powerhouse in the skincare world, offering targeted and intensive benefits due to their concentrated formulations. They are lightweight yet rich in nutrients and active ingredients, intended to be applied beneath moisturisers in a layering skincare routine, rather than serving as moisturisers themselves.

Our serums contain the perfect concentration of our uniquely processed B11 Micro-Technology active ingredients, ensuring they stand out against other skincare products. It is this technology which allows our serums to deliver their potent components more effectively.

Here’s why incorporating our serums into your skincare regimen can significantly enhance skin health, regeneration, barrier protection, moisturisation, and repair:

  1. Peptides: Peptides are made by linking amino acids together through peptide bonds, forming chains that can vary in length and composition. We use these in our serums because these small chains of amino acids serve as building blocks of proteins needed by the skin, such as collagen and elastin. By stimulating collagen production, peptides help in firming the skin, reducing wrinkles, and enhancing skin regeneration and healing. 
  2. Alginates: You will notice the difference in our serums, and alginates contribute to the effect. Derived from brown seaweed, alginates are known for their moisture-retention abilities. They form a gel-like layer on the skin which helps to hydrate and protect the skin’s barrier from environmental pollutants, while also delivering nutrients that promote skin health. 
  3. Herbal, Fruit and Vegetable Extracts: We include enhanced extracts from plants like chamomile, hibiscus, beetroot, and strawberry because they are rich in antioxidants, support hydration and regeneration, and have soothing, plumping, and brightening properties. These extracts help protect the skin from oxidative stress, reduce inflammation, and support the skin’s natural repair mechanisms. 
  4. Essential Oils: Known for their therapeutic properties, essential oils such as helichrysum, myrrh, lavender, rose, and tea tree oil provide a range of benefits from anti-inflammatory, repair, and antimicrobial effects to enhancing mood and reducing stress. When used in our serums, these oils  penetrate deeply into the skin, promoting healing, regeneration and rejuvenation. 
  5. Aroma Oil Extracts: We use extracts derived from aromatic plants to not only delight the senses but to also offer therapeutic benefits by interacting with the body’s CB2 receptors. Our formulations are revolutionary because the extract interaction helps reduce inflammation and alleviate pain through the endocannabinoid system, without using cannabis! Integrating these extracts into our uniquely formulated psychodermatology-based products enhances their ability to soothe both the mind and skin, promoting a holistic approach to wellness that addresses psychological factors linked to skin health. They also offer additional skin benefits such as improving skin tone, texture, and providing an added layer of antioxidant protection. 
  6. Oils: Oils like jojoba, baobab, coconut, olive, grapeseed and squalane are used in our serums to support moisturisation without leaving a heavy residue. These oils mimic the skin’s natural oils, helping to restore lipid barriers and improve skin elasticity.

    In essence, our serums are a crucial element for anyone looking to enhance their skincare routine with products that are both effective and luxurious. The various ingredients are carefully chosen by us not only for their functional benefits but also for their origins from nature, making our serums a potent tool for maintaining youthful, healthy skin, and both sorting out problems as they occur or preventing them.